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(Email Research Project) Digital Animation: Tying Our Work To Modern Day Advertising Trends

Today, in addition to continuing to work on our Digital Animation Projects, we will be looking into why advertising has changed since the 1970's.  Please start with the Email Prompt below:

EMAIL PROMPT (DO NOW):  DIGITAL ANIMATION 
Sign into your GMAIL Account and click COMPOSE.  Add hscribner@ccs.us in the To: section, and type "Digital Animation Response" in the Subject Line of your email.  If the BODY of your email response please answer the following question:

"Describe the last commercial you can remember that had animation in it."  Write a full paragraph (4-5 complete sentences) describing the commercial, and answering the following questions:  What product was is for?  What was the point of the commercial?  Where did you see it?  Who do you think the commercial's main audience was?

Once you have completed that, we will review another short project that is included in the Digital Animation Unit we are currently working on.

INDEPENDENT RESEARCH "EMAIL" PROJECT:
6-SECOND AD'S
Please review the following presentation:
https://docs.google.com/presentation/d/15GKDag_fr59wgcJcuGs0yypjaVcln3d-KlY5OghtGec/edit?usp=sharing

In addition to that, there are a couple articles for you to read, if you are interested in learning more.  Please click the links found in the Google Slides presentation listed above.

When you have completed learning about the new 6-Second Bumper Ad's on Youtube, and how Digital Animation plays a part in some of them, you may return to working on your Digital Animation Projects.  Tomorrow we will be looking for some sound effects for our projects.

Later this week we will introduce MS Movie Maker, and you will be exporting your slides as images, arranging them into a movie, and adding sound effects.  Your final projects should be at least 75-slides.  That will translate into 3-10 seconds of action during your video clip, depending on how fast your frames-per-second are when you import them into MS Movie Maker.  Have Fun With This Project!

- MR. S

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